Privacy Policy Of Araku Aranya Resort

You may browse certain parts of the Platform without registering. We do not offer services under the Platform outside India. Personal data collected via the Platform will primarily be stored and processed in India.

We collect information you provide directly and certain information automatically when you use the Platform. Types of information include, but are not limited to:

a. Information you provide when registering, booking or contacting us

• Name, date of birth, postal address, telephone/mobile number, email address.

• Identity or address proof you upload (when required).

• Payment information necessary to complete transactions (credit/debit card details, UPI, bank account details or other payment instrument details), subject to applicable laws and the terms of the payment processor used.

• Biometric data only where you opt in to a biometric-enabled feature (e.g., facial recognition) and only with your explicit consent.

b. Transaction and service data

• Booking history, payment and billing details, invoices and communications relating to your bookings or purchases.

c. Usage and device information

• IP address, browser type, device identifiers, operating system, pages visited, referrer URL, and analytics data collected via cookies and similar technologies.

d. Communications

• Records of your communications with our support, marketing preferences, feedback, reviews and any content you submit.

You always have the option not to provide certain information. However, withholding required information may prevent us from providing specific services (for example, completing a booking).

We use your personal data for the following purposes:

• To provide, operate and maintain the Platform and services you request (e.g., bookings, payments, confirmations).

• To process payments and manage billing and refunds.

• To communicate with you, respond to inquiries, and provide customer support.

• To send transactional messages and service-related notices (booking confirmations, updates, reminders).

• To send marketing communications and offers, where permitted, and subject to your right to opt-out.

• To personalize and customize your experience on the Platform.

• To analyze and improve the Platform, services, features and marketing.

• To prevent, detect, investigate and mitigate fraud, abuse, security incidents and other illegal activities.

• To enforce our Terms of Use and other policies, and to comply with legal obligations.

If we use your data for marketing, we will give you a clear way to opt out of such communications.

We may share personal data with:

a. Affiliates and group companies — to provide services across our group and to enable group-level offers and customer support.

b. Service providers and business partners — such as payment processors, hospitality service providers, booking and channel partners, logistics providers, IT and cloud service providers, marketing agencies, analytics providers and other vendors who perform services on our behalf. These third parties will have access only to the information necessary to perform their functions and are contractually bound to protect your data.

c. Sellers and third party platforms — when you transact through or via partner listings or third-party platforms.

d. Legal and regulatory authorities — when required by applicable law, court order, subpoena or government request, or to detect, prevent or otherwise address fraud, security or technical issues.

e. Third parties to protect rights — to enforce our Terms of Use, protect our rights, property or safety, or that of our users or the public.

We are not responsible for the privacy practices of third-party platforms or partners. Where you provide personal data directly to a third party, that party’s privacy policy will apply.

We use cookies, web beacons, local storage and similar technologies to collect information about your interactions with the Platform (for functionality, performance, analytics and marketing). You can manage or disable cookies via your browser settings, but some features of the Platform may not function if cookies are blocked.

We implement reasonable administrative, technical and physical safeguards designed to protect your personal data from unauthorized access, disclosure, alteration or destruction. While we strive to protect your information, no method of transmission or storage is 100% secure. By using the Platform you accept the inherent security risks of data transmission over the internet.   You are responsible for maintaining the confidentiality of your account credentials and for ensuring that login details are not disclosed.

We retain personal data only as long as necessary to fulfill the purposes in this Privacy Policy, comply with our legal obligations, resolve disputes and enforce agreements. If you request account deletion via the Platform profile settings or by contacting our Grievance Officer (details below), we will delete your account and personal data except to the extent we must retain certain information for legal, audit, fraud-prevention or legitimate business purposes. An account deletion may prevent us from completing pending bookings, refunds or resolving disputes.

Anonymized or aggregated data derived from your information may be retained indefinitely for analytical purposes.

Subject to applicable law, you may have the right to:

• Access, correct or update your personal data.

• Request deletion or restriction of processing.

• Withdraw consent where processing is based on consent (withdrawal will not affect processing performed prior to withdrawal).

• Port your data where applicable.

You can exercise these rights through the Platform’s account settings where available or by contacting the Grievance Officer (contact details below). We may verify requests before acting on them.
By using the Platform or providing personal data you consent to collection, use, storage and transfer of your personal data in accordance with this Privacy Policy. You also consent to be contacted by us, our affiliates, partners and processors via email, SMS, instant messaging apps, calls and other contact channels for service-related and marketing communications where permitted. You can opt out of marketing communications at any time by following the unsubscribe instructions in such communications or by contacting the Grievance Officer.

If you provide personal data of another person to us, you represent and warrant that you have the authority to do so and that the person has been informed of and consents to the processing described here.

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post the updated Privacy Policy on the Platform with the “Effective date” at the top. Significant changes will be notified to users as required by applicable law.

• Use of the Platform and any disputes arising out of this Privacy Policy shall be governed by the laws of India.

• This Privacy Policy should be read together with our Terms of Use and any other agreement or policy referenced on the Platform.